HEY, THANKS FOR JOINING US HERE AT REDEFINEHAEMOPHILIA.COM

Now that you are a member of the ReDefine Haemophilia community (welcome!), it’s time for the fun bit… creating your own meme. We would love you, in your own words, to tell us just what it’s like to live with haemophilia. Because it’s your thoughts, ideas and opinions that matter.

Once you’ve submitted your meme using our meme generator, we need to check it before we upload it to the #memeophilia gallery. To help us with this check, when submitting your meme please make sure it:

• Is not product related
• Is not disparaging or threatening
• doesn’t condone violence or illegal behaviour
• Is not off-topic
• Is not commercial, e.g. sell products and services, or recruit fans and followers
• Does not include profanity, defamatory, libellous, offensive, abusive, discriminatory or demeaning content
• Does not offer health or medical advice
• Does not reference Roche or any other companies
• Does not contain any personal information such as your email address or phone number
• Does not contain proprietary, confidential, sensitive, or non-public information
• Is written in English

The copyright of the meme belongs you, the creator. However, by submitting your meme on www.ReDefineHaemophilia.com you’re automatically giving consent for your meme to be published by Roche in our gallery. And if we love your meme so much, it could also be used on other promotional materials relating to our campaign. Roche reserve the right to modify the meme before publishing.

If you believe that you have experienced any medical side effects or reactions from a Roche product, you should consult your physician, pharmacist or other healthcare professional immediately. You can also report these to us directly using the information found on Roche.com.

With all that said, we are delighted that you’ve decided to join our ReDefine Haemophilia community, and hope that together we can start to change the haemophilia conversation, one meme at a time.